Driven by W a passion for excellence W and a genuine commitment to our clients’ success.

30+ years of legacy, and we’re just getting started.

OUR CODE OF ETHOS

Listen first
We know G-d gave us two ears and one mouth to remind us to listen first. Every project begins by understanding you—your vision, goals, and challenges. Once we have that clear, the magic begins.
Spread good
We're deeply committed to spreading Kavod Shamayim and promoting values that inspire positive change. When a client’s goals align with societal good, we’re all in—ready to bring their vision to life with passion and purpose.
Relationships built to last
We develop long-term relationships, based on a shared commitment to your growth. Clients trust BLMG because we operate as an extension of their team, fully invested in their vision.
Purpose-driven creativity
We blend creativity with purpose, always focusing on strategies that drive measurable results. Our innovative approaches are designed to boost your bottom line, ensuring every effort contributes directly to achieving your goals.

The co-authors of your success story

Yitzchok Saftlas

Yitzchok Saftlas founded Bottom Line Marketing Group in 1992. Through his visionary leadership, BLMG has evolved into an award-winning agency, partnering with brands across sectors—from corporate and political to nonprofit and retail—with a passion for turning visions into impactful results.

Yitzchok has hosted the Mind Your Business show since its launch in 2015 on 77WABC, where he shares impactful insights from Fortune 500 executives and top business leaders.

Eliyahu Lerer
Esther Saftlas
Vice President
es@bottomlinemg.com
Yitzi Bohensky
Project Manger
yb@bottomlinemg.com
Chayala Litvintchouk
Yaakov Gerber
Senior Graphic Designer
yg@bottomlinemg.com
Miriam Toiv
Social Media Consultant
miriam@bottomlinemg.com
Malka Hirsch
Brand Identity Innovator
mh@bottomlinemg.com
Sruly Saftlas
Nechama Saftlas
Project Coordinator
ns@bottomlinemg.com
Malky Ettlinger
Digital Media Marketing & AI Specialist
mettlinger@bottomlinemg.com
Sara Canter
Graphic Designer
sc@bottomlinemg.com
Aviva Friedlander
Click Funnel Marketing Manager
aviva@bottomlinemg.com
Toby Kaye
Senior Copywriter
tky@bottomlinemg.com

Our Story

1997
Humble Beginnings! View of the 650 sq. ft. ‘Bottom Line Design’ studio on Coney Island Avenue
1997
Humble Beginnings! View of the 650 sq. ft. ‘Bottom Line Design’ studio on Coney Island Avenue
1998
Yaakov Gerber at the BLMG studio on Coney Island Avenue in the late '90s
1998
Yaakov Gerber at the BLMG studio on Coney Island Avenue in the late '90s
2005
During the on-site photo shoot, coordinated by BLMG, with Mike Bloomberg, during his race for Mayor of New York City
2005
During the on-site photo shoot, coordinated by BLMG, with Mike Bloomberg, during his race for Mayor of New York City
2006
BLMG purchased 'Clancy's Pub' in Marine Park, NY, and proceeded into the yearlong renovation of our new home!
2006
BLMG purchased 'Clancy's Pub' in Marine Park, NY, and proceeded into the yearlong renovation of our new home!
2007
Rabbi Eliezer Ginsburg affixing a mezuzah in BLMG's new building
2007
Rabbi Eliezer Ginsburg affixing a mezuzah in BLMG's new building
2007
Rabbi Dovid Goldwasser affixing a mezuzah in BLMG's new building
2007
Rabbi Dovid Goldwasser affixing a mezuzah in BLMG's new building
2007
Pre-election broadcast, featuring Nachum Segal and Hon. Noach Dear z'l
2007
Pre-election broadcast, featuring Nachum Segal and Hon. Noach Dear z'l
2007
Rabbi Nochum Stilerman zt'l sharing guidance on BLMG's building layout
2007
Rabbi Nochum Stilerman zt'l sharing guidance on BLMG's building layout
2009
The inaugural Fundraising Seminar in Brooklyn, NY, jointly produced by BLMG and H Leiner & Co.
2009
The inaugural Fundraising Seminar in Brooklyn, NY, jointly produced by BLMG and H Leiner & Co.
2011
BLMG played an integral role in the stunning 'upset victory' of Hon. Bob Turner to Congress in 2011
2011
BLMG played an integral role in the stunning 'upset victory' of Hon. Bob Turner to Congress in 2011
2011
Hosting a meeting with Harav Shmuel Kamenetzky in BLMG's building
2011
Hosting a meeting with Harav Shmuel Kamenetzky in BLMG's building
2011
Distributing the book ‘Building Worlds’ produced by BLMG, at the Chanukas Habayis of Yeshiva Darchei Torah’s new building
2011
Distributing the book ‘Building Worlds’ produced by BLMG, at the Chanukas Habayis of Yeshiva Darchei Torah’s new building
2012
BLMG media team live at Nokia Yad Eliyahu Stadium, covering the 2012 Dirshu World Siyum
2012
BLMG media team live at Nokia Yad Eliyahu Stadium, covering the 2012 Dirshu World Siyum
2012
BLMG media team working in the 'command center' in Yerushalyim, covering the 2012 Dirshu World Siyum
2012
BLMG media team working in the 'command center' in Yerushalyim, covering the 2012 Dirshu World Siyum
2014
Partial view of BLMG’s 'Executive Business Conference' at the DoubleTree in Fort Lee, NJ
2014
Partial view of BLMG’s 'Executive Business Conference' at the DoubleTree in Fort Lee, NJ
2015
With co-host Pesach Tropper, recording our first 'Mind Your Business' show on 77WABC
2015
With co-host Pesach Tropper, recording our first 'Mind Your Business' show on 77WABC
2015
Partial view of the Edison Litho booth at GlobalShop in Las Vegas, which won the coveted 'Best in Show' award
2015
Partial view of the Edison Litho booth at GlobalShop in Las Vegas, which won the coveted 'Best in Show' award
2015
With Rabbi Dovid Goldwasser and Rabbi Paysach J Krohn, at the 'So, What's The Bottom Line' book launch party
2015
With Rabbi Dovid Goldwasser and Rabbi Paysach J Krohn, at the 'So, What's The Bottom Line' book launch party
2002
First statewide political campaign for Thomas Golisano for Governor of NY
2002
First statewide political campaign for Thomas Golisano for Governor of NY
2004
Publication for Mesivta Yeshiva Rabbi Chaim Berlin’s centennial celebration
2004
Publication for Mesivta Yeshiva Rabbi Chaim Berlin’s centennial celebration
2005
Jewish Ethnic Marketing for the NYC Bloomberg for Mayor victory campaign
2005
Jewish Ethnic Marketing for the NYC Bloomberg for Mayor victory campaign
2008
Dirshu World Siyum campaign
2008
Dirshu World Siyum campaign
2011
Bob Turner for Congress “Major Upset” victory campaign
2011
Bob Turner for Congress “Major Upset” victory campaign
2012
Harav Ahron Kotler zt”l tribute campaign for Beth Medrash Govoah
2012
Harav Ahron Kotler zt”l tribute campaign for Beth Medrash Govoah
2016
Fashion show for Shevy Wigs
2016
Fashion show for Shevy Wigs
2018
Torah Umesorah’s 75th Milestone Anniversary campaign
2018
Torah Umesorah’s 75th Milestone Anniversary campaign
2020
Tesla Raffle sells out all 5,555 tickets
2020
Tesla Raffle sells out all 5,555 tickets
2020
Dirshu Siyum Hashas at Prudential Center campaign
2020
Dirshu Siyum Hashas at Prudential Center campaign
2023
Dirshu’s Amud HaYomi Limud of Shas initiative launch
2023
Dirshu’s Amud HaYomi Limud of Shas initiative launch
2024
Camp Dora Golding’s 100th centennial anniversary campaign
2024
Camp Dora Golding’s 100th centennial anniversary campaign
1985
Yaakov Gerber paints Rav Moshe Feinstein at Camp Dora Golding, BLMG’s first CDG project—40 years before leading their 100th Anniversary Campaign
1985
Yaakov Gerber paints Rav Moshe Feinstein at Camp Dora Golding, BLMG’s first CDG project—40 years before leading their 100th Anniversary Campaign
1987
Yitzchok Saftlas receives a scholarship from YU to FIT
1987
Yitzchok Saftlas receives a scholarship from YU to FIT
2002
Nechama Saftlas tells her Pre-1A teacher she wants to be an artist when she grows up
2002
Nechama Saftlas tells her Pre-1A teacher she wants to be an artist when she grows up
2006
Eliyahu Lerer gets his first media moment, featured on the cover of Rayanos Magazine.
2006
Eliyahu Lerer gets his first media moment, featured on the cover of Rayanos Magazine.
2007
Yitzi Bohensky works his first-ever Sunday, helping BLMG move into its new office on Flatbush Ave
2007
Yitzi Bohensky works his first-ever Sunday, helping BLMG move into its new office on Flatbush Ave
2011
Sruly Saftlas gets his first green screen and edits himself into a Blue Melody production
2011
Sruly Saftlas gets his first green screen and edits himself into a Blue Melody production
2014
Chaya Kaufman designs the entire 8th-grade yearbook at Torah Academy of Boston
2014
Chaya Kaufman designs the entire 8th-grade yearbook at Torah Academy of Boston
2015
Chayala Litvintchouk takes on a second math job, joining BLMG as CFO. (Her first math gig? Helping her kids with homework.)
2015
Chayala Litvintchouk takes on a second math job, joining BLMG as CFO. (Her first math gig? Helping her kids with homework.)
2017
Toby Kaye serves as the editor-in-chief of her high school’s newsletter.
2017
Toby Kaye serves as the editor-in-chief of her high school’s newsletter.
Your next milestone is closer than you think.
Does bringing ideas to life bring you to life?
BLMG might be your next best move.
Join the team