The Lawrence Group

the lawrence group

The Lawrence Group.

The Challenge: (What Our Client Needed)

The Lawrence Group provides a wide range of commercial property services through a team of professionals with expertise in commercial leasing, brokerage, owner and tenant representation, sales, consulting and management.

Our Strategy: (What Bottom Line Did)

As the exclusive leasing agent for a number of properties, The Lawrence Group was looking to increase occupancy at the company’s premier Manhattan locations. To achieve their objectives, Bottom Line developed a creative, multi-channel campaign consisting of a series of direct mail postcards and email marketing.

The Result: (How the Client Benefitted)

Ongoing communication helped educate brokers about the high bonuses and other incentives being offered by The Lawrence Group.


The Lawrence Group

Categories: Commercial Real Estate, Multi-channel Marketing Campaign

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